The Majestic guide to Black Friday 2023

In Short:
Now is the perfect time to Make A Majestic Discovery, for less. But how do you find truly great value in wine? Our experts give you their top tips.

When it comes to getting a bargain in wine, there’s lots of advice out there. Some people swear by shopping the biggest deals, or the wines with gold strings – or going for the second bottle on the list. But to find really great value, your best option is to ask the experts.

What determines the price of wine?

There’s lots of reasons why some bottles are more expensive than others, from the type of oak used, to the value of the vineyard land itself or how far it had to travel. Plus, of course, the duty and tax paid on every bottle.

Then there’s the variables; like the vintage – which can cause prices to go up and down. Who makes the wine, the brand or the grape varieties all have an impact too. Two identical wines – under different labels – can sell for big differences.

Shopping for value

There’s some easy hints and tips to find great value – no matter your budget. At Majestic, for instance, we have our ‘always on’ deals – our Mix Six pricing – which means you can buy any mixture of six bottles (or more) and save at least 10%.

It’s always good to keep an eye out for exceptional deals or promotions on your favourite wines. At Majestic we change our offers every fortnight or so. That means there’s always something new to discover, for less.

Challenge the experts

Everyone has their own budgets when it comes to wine. But whilst you might want to keep tight on the purse strings, that doesn’t mean you have to stick to the same styles.

There are hundreds of great value, undiscovered gems out there. From Bulgarian Pinot Noir, to Chablis-rivalling Greek whites – or luscious Portuguese reds and Southern French gems. Little known regions and varieties are a treasure trove of brilliant value finds, but sometimes you need a wine expert – like one of the 1,300 Majestic employees across our 200+ stores – to give you a little guidance.

Why not head into your local Majestic store, tell one of our colleagues your favourite style and your budget – and challenge them to find you something new?

Nothing is better value, than FREE wine

Free wine might sound a little too good to be true, but at Majestic we open up over 80,000 bottles every single year for our customers to taste for FREE in our stores. And that doesn’t include our free Majestic Tasting events. So when you’re looking for your perfect wine, for less, it’s a great place to start.

Plus with our No Quibble money-back guarantee, you only pay for the wines you love when you shop with Majestic. So if it’s not 100% to your tastes, just bring the bottle back to one of our stores and we’ll refund or replace it for one we think you’ll enjoy. It makes discovering new wines as rewarding for your wallet as it is for your palate.

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